Paid Parking
Starting September 1, 2022, paid parking is being introduced at the VisitLethbridge.com Arena as a fair and equitable way to generate revenue from users (both local and visitors) and to reduce the VisitLethbridge.com Arena's reliance on support from Lethbridge taxpayers. The implementation of paid parking was a recommendation from the City of Lethbridge's third party operational review in 2019 and approved by City Council April 26, 2022.
NOTE: Event parking cannot be accessed until AFTER 4PM Monday thru Friday and anytime Saturday thru Sunday.*
*If there is an all day event, Event Parking can be accessed all day.
What does this mean for me?
Events include (but not limited to) concerts, cultural & entertainment, tradeshow or sport*:
- Event parking is in effect Weekdays 4:00 pm to midnight and all day on Weekends*
- *If there is an all day event, paid parking is in effect all day. If you are attending and have questions, please contact jennifer.norsworthy@lethbridge.ca
-
If there is an event held on the statutory date, the regular parking fee of $5.00 per vehicle will apply on that date.
- Cost is a flat rate of $5.00 per vehicle/day
What happens if the event I am attending is multi-day?
- The rate is still $5.00 per vehicle/day unless specified otherwise
If I have a Hurricane Season Ticket Holder Pass, do I still have to pay for parking?
- Yes. Parking passes are ONLY VALID for the regular and playoff home games and NOT VisitLethbridge.com Arena Events (eg: Concerts).
*Subject to change
Please note: Veteran’s plate are not exempt from paid parking in the VisitLethbridge.com Arena parking lots. For more information, please reach out to our customer contact centre by calling 311 or online chat with our customer service team at Lethbridge 311.
- Event parking is in effect Weekdays 4:00 pm to midnight and all day on Weekends*
- Season Ticket Holders - In working with the Lethbridge Hurricanes Hockey Club for the past several months, it was decided that Hurricanes' season ticket holders would be exempt from paying to park at VisitLethbridge.com Arena. This decision was made to help lessen the impact on the Hurricanes' organization. Season Ticket Holders will receive a parking pass to identify that their vehicle is “paid” for the upcoming season. Season ticket holders will receive one parking pass per associated Ticket Centre account. Limitations and exceptions may apply.
- It is the responsibility of the parking pass holder to ensure the parking pass is visible
- Lost/Stolen/Destroyed Passes will not be replaced.
- Playoff Games: Parking passes from the regular season will extend into Playoff games for no additional fee, if applicable.
- Parking passes are ONLY VALID for the regular and playoff home games and NOT VisitLethbridge.com Arena Events (eg: Concerts).
- Please note: There are no designated parking areas for pass holders.
- Non Season Ticket Holders – cost is a flat rate of $5.00 per vehicle
If there is a game held on the statutory date, the regular parking fee of $5.00 per vehicle will apply on that date.
Please note: Veteran’s plate are not exempt from paid parking in the VisitLethbridge.com Arena parking lots. For more information, please reach out to our customer contact centre by calling 311 or online chat with our customer service team at Lethbridge 311.
- Season Ticket Holders - In working with the Lethbridge Hurricanes Hockey Club for the past several months, it was decided that Hurricanes' season ticket holders would be exempt from paying to park at VisitLethbridge.com Arena. This decision was made to help lessen the impact on the Hurricanes' organization. Season Ticket Holders will receive a parking pass to identify that their vehicle is “paid” for the upcoming season. Season ticket holders will receive one parking pass per associated Ticket Centre account. Limitations and exceptions may apply.
Banquets and Meetings include all events in the Canadian Western Bank Lounge. Paid Parking is Free unless specified otherwise with your booking.
This includes Recreational Hockey, Birthday Parties, Small User Groups.
- Parking is Free
- At the time of your booking it will be communicated to the Organizer, who has the responsibility to transfer the paid parking information to the Group. There are no refunds if you pay for parking when you did not need to.
College parking is in effect Monday to Friday from 12:01 am to 4:00 pm
- Day Rate - $5.00
- Weekly Rate - $15.00
- Monthly Rate - $35.00
- Semester Rate - $115.00
- Fall Semester: September to December (available to purchase August 29 to October 1)
- Winter Semester: January to April (available to purchase December 28 to February 1)
- No pass or permit will be issued upon purchase.
- Parking enforcement at the VisitLethbridge.com Arena will use license plate recognition software to identify vehicles that are in violation and issue tickets.
Why are you making students pay now when they have always got free parking?
- Students already have to pay for parking on the LC campus (and at the University of Lethbridge). The fee structure will be similar to campus in providing a daily, weekly, monthly, and semester rates.
- The VisitLethbridge.com Arena parking lots have been used as an overflow area, and in other cases to avoid charges. Those students who can't afford parking would have the opportunity to use Lethbridge Transit, which may be a more affordable option.
How are you communicating this to Lethbridge College?
- We have been in contact with the Communications Department at the Lethbridge College to ensure this information is shared with their students and is included in the new student package this fall. There will also be signage installed informing VisitLethbridge.com Arena parkers of this change.
Your VisitLethbridge.com Arena representative will be in contact with you directly.
- Refer to categories above
- We encourage you to pay using the Flowbird app and pay online – super easy!!*
- ***PLEASE NOTE: When entering your license plate, do NOT add a dash or a space
- Apple: https://apps.apple.com/us/app/flowbird/id1440123516
- Android: https://play.google.com/store/apps/details?id=group.flowbird.mpp
- Watch Flowbird instructional video here:
- ***PLEASE NOTE: When entering your license plate, do NOT add a dash or a space
- There are also 4 bright yellow Parking Kiosks that can be used in person:
- 2 located outside at the north side of the building
- 2 located inside VisitLethbridge.com Arena; one on each side of the main doors
- Accepted methods of payment at the Parking Kiosks:
- Coin ONLY (NO Bills), Mastercard, Visa, Interac Flash, Apple Pay & Android Pay, Prepaid Parking Cards
- We encourage you to pay using the Flowbird app and pay online – super easy!!*
- No. Once you have entered your license plate number at the Kiosk or on the Flowbird app you are good to go!
- If you have been provided a pass/permit, this must be displayed in your front window to avoid a parking ticket.
Park in the designated "Ticket Pick-Up" zone in front of the South Country Co-op Ticket Centre. It allows you 15 minutes and you don't have to pay for parking.
You do not need to pay for parking as long as you are not staying.
We know this change will take some getting used to. Enforcement will not start immediately when the event starts so you’ll have time to get to your seat. Here are a few helpful tips.
- Arrive a bit earlier than usual, particularly when this new system launches.
- Download the Flowbird app so you don’t have to wait in line at a kiosk. Find your seat and conveniently pay online.
- Know your license plate number as it will be required at either the kiosk or in setting up the app.
Although we do not anticipate a significant change once paid parking is implemented, we are aware that residential parking in this area has been a concern for many years for both VisitLethbridge.com Arena visitors and Lethbridge College students.
The City of Lethbridge offers a Residential Parking Permit Program, please see the link below for more information.
https://www.lethbridge.ca/applications-licences-permits/residential-parking-permits/
Servus Sport Centre is operate by the Lethbridge Soccer Association and not by the VisitLethbridge.com Arena. For more information please check out the Servus Sport Centre info page at: www.lethbridgesoccer.com.
The Soccer Centre maintains and manages this parking lot.
Parking enforcement at the VisitLethbridge.com Arena will use license plate recognition software to identify vehicles that are in violation and issue tickets.
Parking fine appeals are submitted to the Park and Ride parking office at 705 5 Ave S or submit your appeal online to Parking@lethbridge.ca Appeals will be considered upon the basis of parking and traffic regulations.
Parking Fine Appeal Form (City of Lethbridge)Please reach out to our customer contact centre by calling 311 or online chat with our customer service team at Lethbridge 311.
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